Kindwren Privacy Policy
Effective Date: October 11, 2026
This Privacy Policy explains how Kindwren LLC ("Kindwren," "we," "us," or "our") collects, uses, discloses, and protects personal information in connection with the Kindwren website and web application at kindwren.com and the Kindwren mobile apps for iOS and Android (together, the "Service"). It applies to users of the Service in the United States. By using the Service, you agree to this Policy. Capitalized terms not defined here have the meanings given in our Terms of Service, available at kindwren.com/terms, which incorporate this Policy by reference.
1. Summary of Our Commitments
- We collect only what we need to provide a warm, personal companion experience.
- We do not sell your personal information, and we do not "share" it for cross-context behavioral advertising.
- We do not use your conversations for advertising, and we do not run third-party advertising trackers.
- Family members you invite may send topic suggestions and may view only the Life Story entries you expressly choose to share — never your conversations or any private entry.
- The Service is supportive wellness and companionship, not medical care; we are not a HIPAA-covered entity, but we treat sensitive content with care.
2. Information We Collect
Emotional tone analysis. To provide a responsive companion experience and to support user safety, Kindwren uses automated analysis (including through our AI provider) to assess the general emotional tone or sentiment of a user’s messages — for example, whether a message appears positive or neutral, or suggests the user may be seeking comfort. We use this analysis to help Wren respond appropriately, to surface supportive resources when signs of distress or crisis are detected, and to operate, secure, and improve the Service, using de-identified or aggregated information where feasible. Authorized Kindwren personnel may review conversation metadata, including tone indicators, to operate, support, and secure the Service. This analysis is automated and is not a medical or clinical assessment.
Information you provide
- Account information: your name (or chosen name), birth year, email address, and password.
- Approximate location (your city or area): If you tell Wren the city or general area where you live — for example, so Wren can share your local weather — we collect and store that city-level location so Wren can remember it. We do not collect your precise GPS or device location. Sharing your city is optional, and Kindwren works without it.
- Preferences: the support areas and settings you select.
- Conversations: the messages you exchange with Wren, so your companion can remember and respond in context. These may contain personal, health-related, or emotional information you choose to share (see "Sensitive information" below).
- Wellness and life-story content: your responses in guided exercises and the entries you add to "My Life Story," including text, photos, and any audio you record.
- Communications: information you provide when you contact us (for example, through the contact form) or that you include in support requests.
Information collected automatically
Usage and device data: basic technical information needed to operate and secure the Service, such as sign-in activity, general usage, device or browser type, and similar log data.
Payment information
If you subscribe or make a purchase in our mobile apps, payment is processed by the app store you use — the Apple App Store (on iPhone/iPad) or Google Play (on Android) — under their own terms and privacy policies. We do not receive or store your payment-card details. We use RevenueCat to manage and verify your subscription status and entitlements. We retain limited records of your plan and payment/subscription status.
Conversations and AI
Wren's conversational responses are generated using a third-party AI service, Google's Gemini models. The messages you send to Wren, and relevant context from your account, are processed by Google to generate Wren's replies. Google processes this information as our service provider.
Voice
When you choose to hear Wren speak, the text of Wren's reply is sent to our text-to-speech provider (ElevenLabs) to generate audio in a voice licensed from a licensed clinician. If you record audio through the Service (for example, a spoken life-story entry), we process that audio to provide the feature you are using. We do not create a voiceprint or other biometric identifier of you.
Sensitive information
Some information you share — for example, references to your health, emotions, or life circumstances within conversations or life-story entries — may be considered "sensitive personal information" under some laws. We use such information only to provide the Service to you (see Section 3) and not to infer characteristics for advertising or to sell or "share" it.
3. How We Use Information
We use personal information to:
- create, secure, and manage your account;
- provide the Service, including enabling Wren to respond and to remember what you have shared so conversations feel continuous;
- save your life story and, at your request, prepare it for a keepsake;
- generate read-aloud audio of Service content;
- enable the optional family collaboration features you choose, such as sharing selected Life Story entries, receiving family topic suggestions, and sending content-free progress updates;
- process payments, subscriptions, and top-ups, and manage trials and renewals;
- respond to your requests and provide support;
- maintain safety, security, and integrity, and prevent fraud or abuse;
- improve and develop the Service, using de-identified or aggregated information where feasible; and
- comply with legal obligations and enforce our Terms.
4. How We Disclose Information
We do not sell personal information and do not share it for cross-context behavioral advertising. We disclose personal information only as follows:
- Service providers and processors: vendors that help us operate the Service under contracts limiting their use of the information, including hosting and database services (Supabase); AI language services that generate Wren's responses (Google, via its Gemini models); text-to-speech voice services (ElevenLabs); subscription management (RevenueCat), with payments processed by the Apple App Store and Google Play; our build, hosting, and email-delivery platform; and, if you order a keepsake, an independent print-on-demand partner.
- Family members you invite: only the Life Story entries you expressly choose to share and, if you enable it, content-free progress milestones. Family members never receive your conversations or any private entry.
- Legal and safety: when we believe disclosure is reasonably necessary to comply with law or legal process, to enforce our Terms, or to protect the rights, property, or safety of you, us, or others.
- Business transfers: in connection with a merger, acquisition, financing, or sale of assets, subject to this Policy.
- With your consent or at your direction.
5. Family Features and Life Story Collaboration
Family members and invitations. You may invite family members to participate in limited ways. When you send an invitation, we collect the family member’s name and email address to create a limited ‘view and suggest’ account and to deliver any notifications they have elected to receive. Family members may access only the features and content described in this section, do not require a separate paid subscription, and may be removed by you at any time.
Your private conversations are never shared. Your conversations with Wren — including chats, calming and relaxation sessions, and any other interactions with our AI companion — are private. They are never shared with family members and are never included in any notification or update sent to family.
Family suggestions. Family members may submit short written suggestions (such as questions or topics) for a user’s Life Story. We store the text of these suggestions and the name of the family member who submitted them. The user chooses whether to act on, keep, or dismiss any suggestion.
Progress updates. If a user turns on progress updates, family members may receive occasional milestone notifications (for example, that a new memory was added). These notifications contain only general progress information; they never include the content of a user’s stories or conversations. This feature is off by default and is controlled entirely by the user.
Shared stories. A family member can view a specific Life Story entry only if the user has expressly chosen to share that entry. All other content remains private to the user.
Optional wellbeing-tone updates for family. A user may choose to turn on an optional feature that shares, only with specific family members the user designates, a general, plain-language impression of the user’s recent mood (for example, “bright” or “a bit quieter than usual”). This feature is off by default, requires the user’s explicit opt-in, and may be turned off by the user at any time. These updates convey only a broad tone impression and never include the content of the user’s conversations or entries. Each update includes a disclaimer that it is an automated impression and not a medical, clinical, monitoring, or emergency assessment. Signs of crisis or self-harm are never included in, and never trigger, family updates; instead, they are handled within the Service by offering the user supportive resources.
Photos and third-party book printing. Kindwren does not collect, host, or store photographs. Creating a printed book of a Life Story, including adding any photos, is done through Blurb, an independent third-party service that opens in your browser. Blurb’s handling of your information is governed by Blurb’s own privacy policy and terms, which we encourage you to review. The optional “photo wish list” stores only the text notes you enter; it does not store images.
Your choices. All family features are optional and user-controlled. A user may disable these features, stop progress updates, remove family members, or request deletion of family-submitted suggestions at any time, consistent with the rest of this Policy.
6. Cookies & Tracking
We use only the essential cookies and similar technologies needed to keep you signed in and to operate and secure the Service. We do not use advertising cookies or third-party ad trackers and do not track you across other websites for advertising. Because we do not sell or share personal information for advertising, we do not serve targeted ads; where applicable, we honor recognized opt-out preference signals (such as Global Privacy Control) consistent with law.
7. Data Retention
We keep personal information for as long as your account is active and as needed to provide the Service, and thereafter as necessary to comply with legal, accounting, tax, or security obligations, resolve disputes, and enforce our agreements. When you close your account or ask us to delete your information, we delete or de-identify it, except for limited records we are required or permitted to retain.
Deletion after cancellation or non-payment. If your paid subscription is cancelled or lapses for non-payment and you do not renew or begin a new paid subscription, we will permanently delete your account and associated data — including your conversations and life-story entries — 90 days after your paid access ends, except for limited records we are required or permitted to retain. Where practical, we will notify you before deletion and give you an opportunity to export or download your life story first.
8. Data Security
We use administrative, technical, and organizational safeguards designed to protect personal information, such as encrypted connections and access controls that tie your private entries to your account. No method of transmission or storage is completely secure, and we cannot guarantee absolute security; you are responsible for keeping your password confidential.
9. Your Privacy Rights
Depending on where you live, you may have some or all of the following rights regarding your personal information:
- to know or access the personal information we hold about you and how we use and disclose it;
- to correct inaccurate personal information;
- to delete your personal information;
- to obtain a portable copy of information you have provided;
- to opt out of any sale or "sharing" of personal information and of certain profiling (we do not sell or share, but you may still exercise this right); and
- to limit the use of sensitive personal information to what is necessary to provide the Service.
You may exercise these rights in Settings or by contacting us at kindwren.com/contact. We will not discriminate against you for exercising your rights. We may need to verify your identity before acting, and an authorized agent may submit a request with proper authorization. If we decline a request, you may appeal by replying to our response or contacting us; we will respond to appeals as required by law.
10. Notice for California Residents (CCPA/CPRA)
In the preceding 12 months, we have collected the following categories of personal information as defined by the CPRA: identifiers (such as name and email); account and commercial information (such as plan and payment status; payment is processed by the Apple App Store or Google Play); internet or network activity (usage and device data); audio and electronic information (content you create, such as messages, life-story entries, and any audio); and sensitive personal information consisting of account credentials and any health, emotional, or similar information you choose to share. We collect this information from you and automatically through your use of the Service, and we use and disclose it for the purposes described in Sections 3 and 4. We do not sell personal information and do not share it for cross-context behavioral advertising, and we do not use or disclose sensitive personal information for purposes that would require an opt-out. California residents have the rights described in Section 9, including the rights to know, delete, correct, and limit sensitive-information use, and the right against discrimination.
11. Notice for Other U.S. State Residents
Residents of states with comprehensive privacy laws (such as Virginia, Colorado, Connecticut, Utah, Texas, and others) have rights to access, correct, delete, and obtain a copy of their personal data, and to opt out of targeted advertising, sale, and certain profiling. We do not engage in targeted advertising or sales. You may exercise these rights and appeal a decision as described in Section 9.
12. Children's Privacy
The Service is intended for adults and is not directed to children. We do not knowingly collect personal information from anyone under 18 (or under 13 within the meaning of the Children's Online Privacy Protection Act). If you believe a child has provided us information, contact us and we will delete it.
13. Third-Party Services & Links
The Service integrates and may link to third-party services, including those identified in Section 4. Their collection and use of information are governed by their own privacy policies, which we encourage you to review. We are not responsible for third parties' practices.
14. Where Information Is Processed
We are based in the United States and process information in the United States. If you access the Service from outside the United States, you understand that your information will be processed in the United States, where privacy laws may differ from those in your location.
15. Changes to This Policy
We may update this Policy from time to time. If we make material changes, we will update the Effective Date and, where appropriate, provide notice in the Service or by email. Your continued use of the Service after changes take effect means you accept the updated Policy.
16. Contact Us
Kindwren LLC, 15705 Colony Oaks Dr #527, Charlotte, NC 28277. Privacy questions or requests: kindwren.com/contact.